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Social and Digital Media Specialist

EXECUTIVE

Nairobi

2 weeks ago


Job Description

Create and develop new, innovative ways to communicate EAWLS’ messages to members, donors and partners Working closely with the Communications Officer, produce / assist in producing material of visual impact within the brand guidelines, including website, blog, and social media content (Facebook, Twitter, Instagram) to increase our online presence with: regular posts (images and videos); engaging and building partnerships with social media influencers and other beneficial partnerships. Maintain and manage all our social media channels Responsible for developing and executing overall social media and email campaign strategy and calendars Conduct social media audits to ensure best practices are being used Manage organic and paid campaigns end-to-end, inclusive of planning, optimization and reporting Conceptualize and execute community-facing initiatives including contests and offline events Use Google Analytics, Google AdWords, and other relevant sites Carry out SEO and regular website

Required Knowledge, Skills, and Abilities

Education + Experience